Service Designer & CX Strategist
15+ years of digital expertise – I design and restructure complex ecosystems for impactful customer experience.
Some of my favourite clients:
Service design creating impactful experiences
With over 18 years in the digital field, I specialize in service design creating impactful experiences that bridge creativity and strategy.
Apart from the well-known methodologies such as Design Thinking and Service Design Doing, I also integrate neuroscience and AI into my work.
Expertise That Transforms Complexity Into Clarity
Helping enterprises reveal hidden frictions and turn them into seamless customer experiences.
Service Design
Transforming complexity into clarity across products and channels.
CX Strategy
Restructuring processes for better impact on your clients.
Artificial Intelligence
Smart insights and processes powered by AI.
Innovation & Change Management
Guiding teams to adopt and scale innovation.
How do I work?
Each mission is unique. Instead of a fixed process, I rely on proven principles that guide every project I lead.
User needs first
Understanding people, users and stakeholders to uncover hidden needs and challenges.
Systems Thinking
Mapping complexity into clarity by connecting processes, products and experiences.
Collaboration
Co-creating with teams to foster ownership and ensure long-term adoption.
Impact Focused
Designing solutions that deliver measurable value for both business and customers.
"Sarah has been collaborating with our Consumer Experience Team in Sanofi during more than 6 months; bringing innovation not only on the design proposals ..."
"Sarah is a professional advocate for the customer and user. Her research methodologies setup the team to transform a legacy enterprise application into ..."
